Toomanyagencies was entrusted with the creation of the name, concept, graphic identity, and interior design for Toulouse, a French bistro offering an artistic dining experience. The restaurant pays homage to the iconic French painter Henri de Toulouse-Lautrec, known for his vivid portrayal of Parisian life. His influence is felt throughout the space, with large paintings that bring his work to life on the walls. In developing the restaurant’s visual identity, we reimagined Toulouse-Lautrec’s distinctive drawing style into a fresh, modern illustration that defines the brand. We incorporated his memorable quotes into the restaurant’s communication materials, while the color palette, inspired by his works, is reflected in the menus and posters, creating a cohesive and immersive environment that celebrates the spirit of Toulouse-Lautrec.
